LinkedIn is a powerful social media platform for businesses, job seekers and those looking to build and expand professional connections. It has immense potential as a marketing and promotional tool. …
How Small Businesses Should Use Quipist to Increase Sales
We all know how tough it can be for independent businesses to compete with the likes of Amazon and Walmart. Corporate giants have bigger budgets, greater name recognition and a way of eclipsing the …
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Ambassador Programs: Tips to Turn Customers Into Ambassadors
Many small business owners tend to favor attracting new clients, rather than focusing on repeat customers and those who have already had a good experience. By changing your mindset, and focusing …
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Why Facebook Is Your Best Bet for Social Marketing – And How to Ace It
Advertising for small businesses can be quite the challenge. Marketing managers are pressured to diversify their efforts across various platforms, but rarely have the personnel to support all of these …
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Marketing Your Brand in a Customer Driven Digital Economy
The Internet is changing marketing from old media to new media at the speed of light. The new rules of marketing are revolutionizing customer engagement that is interactive through digital touchpoints …
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Top 5 Customer Service Tips for a Digital World
Small businesses have long excelled at customer service with their attention to detail, community ties and personal touch. Yet, it is getting harder to stand out as bigger companies invest in digital …
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