A strong online presence has never been more vital for small and medium-sized businesses. 80% of consumers now research online before making a purchase, and 85% use the Internet to find local …
5 Signs Your Logo is Due for a Refresh – And What to Do About It
A logo is the single most important visual representation of your business. A well-designed logo quickly conveys your core values and product or service offerings. It resonates with your target …
Continue Reading about 5 Signs Your Logo is Due for a Refresh – And What to Do About It →
Small Business Checklist: How to Know When It’s Time to Hire a Graphic Designer
Like most small business owners, you’re dedicated to and proud of what you do, and you want to succeed. You’re an expert in your field, and know what your customers need. But when it comes to graphic …
The Reluctant Marketer’s Toolkit
Most people I know have a curious relationship with marketing their products or services. One the one hand, they know they need to market. On the other, there’s this inner desire for people to just …
Start with Strategy to Increase Your Marketing ROI
Facebook, Twitter, Pinterest, Google Plus, Google Adwords, blogging, video blogging, public speaking, email marketing, SEO….. The list of all of the things you “should” be doing to market your small …
Continue Reading about Start with Strategy to Increase Your Marketing ROI →
Unsure No More – Growing Your Business Through Target Marketing
How does this sound? Now you can save money, market more effectively and have others grow your business for you. What do you think about that? Fantasy! No, this is a very real scenario. Not only that, …
Continue Reading about Unsure No More – Growing Your Business Through Target Marketing →