Websites 101: What to Consider When Choosing a Platform for Your SMB Website

Websites 101: What to Consider When Choosing a Platform for Your SMB Website

A strong online presence has never been more vital for small and medium-sized businesses. 80% of consumers now research online before making a purchase, and 85% use the Internet to find local businesses. Consumers aren’t just window shopping online, either. The U.S. Commerce Department estimates that $304.9 billion of goods were purchased online in 2014. Read More

5 Signs Your Logo is Due for a Refresh – And What to Do About It

5 Signs Your Logo is Due for a Refresh – And What to Do About It

A logo is the single most important visual representation of your business. A well-designed logo quickly conveys your core values and product or service offerings. It resonates with your target audience and sets you apart from the competition. It compels people to check you out, and hints at what clients and customers can expect from Read More

Small Business Checklist: How to Know When It’s Time to Hire a Graphic Designer

Small Business Checklist: How to Know When It’s Time to Hire a Graphic Designer

Like most small business owners, you’re dedicated to and proud of what you do, and you want to succeed. You’re an expert in your field, and know what your customers need. But when it comes to graphic design, it can pay to look outside your shop for professional help. A professional design eye can polish Read More

Start with Strategy to Increase Your Marketing ROI

Start with Strategy to Increase Your Marketing ROI

Facebook, Twitter, Pinterest, Google Plus, Google Adwords, blogging, video blogging, public speaking, email marketing, SEO….. The list of all of the things you “should” be doing to market your small business goes on and on. And if you’re like most small businesses, your resources are limited and the laundry list of marketing musts is overwhelming. Read More

Unsure No More – Growing Your Business Through Target Marketing

How does this sound? Now you can save money, market more effectively and have others grow your business for you. What do you think about that? Fantasy! No, this is a very real scenario. Not only that, it can be yours. In this article, you will find the steps that I use to help my Read More

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