As vice president of product management & marketing, Subo Guha is responsible for defining Unitrends’ product strategy, roadmaps and approach to market enablement. For the past 20 years, he has served in a variety of executive roles in the areas of cloud, automation, virtualization, systems management and server technologies at leading companies including CA Technologies, Dell, NCR and Egenera Inc. Prior to Unitrends, Subo was vice president of cloud solutions at CA Technologies, where he was responsible for CA’s cloud and virtualization strategy, products and solutions. He was instrumental in driving CA to a No. 1 rank in cloud systems management and new acquisitions in capacity planning. Previously, Subo was a senior vice president at Egenera, a data center automation company, where he drove all industry partnerships and ecosystem development. Prior to Egenera, Subo was an executive at Dell for 10 years. Serving as the executive director of software product management and marketing, Subo was responsible for the company’s systems management and virtualization strategy and was tasked with reinventing Dell’s software marketing organization. Subo was also responsible for driving product sales and spearheading the division’s OEM and partner model. He was also part of the original team that grew Dell’s server market share to No. 1 in the U.S. Subo has a Ph.D in Business Administration from the University of South Carolina’s Darla Moore School of Business. He holds a Master’s and Bachelor’s degree in Engineering and received his Bachelor’s from the Indian Institute of Technology. He has over 16 major publications in MIS journals, including a book chapter, and is a frequent speaker at industry events in the areas of systems management and virtualization.