Your E-commerce Site: When It’s Good To Be Sticky

Your E-commerce Site: When It’s Good To Be Sticky

As anyone who has experience with either soda fountains or toddlers will attest, most of the time something being sticky is not a good thing. One notable exception: an e-commerce website. For many sites, getting people to stick around long enough to buy something is a significant problem. Evidence of that is the abandonment rate Read More

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