Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)
March 29, 2011 by SmallBiz-Resources.com · Leave a Comment
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)
- ISBN13: 9780137058297
- Condition: New
- Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
The Definitive Guide to the New State-of-the-Art in Marketing Metrics Marketing Metrics, Second Edition, is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge. The authors show how to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and “triangulate” to optimal solutions. You’ll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors’ power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. This edition introduces essential new metrics ranging from Net Promoter to social media and brand equity measurement. Last, but not least, it shows how to build comprehensive models to support
List Price: $ 39.99
Price: $ 22.00
Marketing Kit For Dummies Book | Alexander Hiam NEW PB | US $28.40 End Date: Tuesday Feb-07-2012 9:03:32 PST Buy It Now for only: US $28.40 Buy it now | Add to watch list |
 | US $7.99 End Date: Tuesday Feb-07-2012 9:05:23 PST Buy It Now for only: US $7.99 Buy it now | Add to watch list |
Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
July 11, 2010 by SmallBiz-Resources.com · 5 Comments
Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including
* strategies for marketing on the Internet (explaining when and precisely how to use it)
* tips for using new technology, such as podcasting and automated marketing
* programs for targeting prospects and cultivating repeat and referral business
* management lessons in the age of telecommuting and freelance employees
Guerrilla Marketing is the entrepreneur’s marketing bible — and the book every small-business owner should have on his or her shelf.
Rating: 
(out of 50 reviews)
List Price: $ 14.95
Price: $ 8.70
High Impact E-Mail Marketing Software | US $2.99 End Date: Tuesday Feb-07-2012 8:55:11 PST Buy It Now for only: US $2.99 Buy it now | Add to watch list |
 | US $56.29 End Date: Tuesday Feb-07-2012 9:00:06 PST Buy It Now for only: US $56.29 Buy it now | Add to watch list |
Related Marketing Products
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition
July 11, 2010 by SmallBiz-Resources.com · 5 Comments
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition
For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This new second edition paperback keeps you up-to-date on the latest trends. New case studies and current exa
Rating: 
(out of 241 reviews)
List Price: $ 19.95
Price: $ 9.64
Find More Marketing Products
WordPerfect Office X3 Standard Edition Upgrade for PC
June 6, 2010 by SmallBiz-Resources.com · 5 Comments
- Sold Individually
Product Description
Get everything you expect in an office suite—and more! Corel WordPerfect Office X3 – Standard Edition includes powerful word processing, versatile spreadsheets, multimedia presentations and new email with lightning fast searching. Open, edit and save Microsoft Word, Microsoft Excel and Microsoft PowerPoint files and PDFs. Create professional looking documents and presentations easily and quickly. Search the Web and access online tutorials right from WordPerfect X3. It’s so easy to use, you can get started right away—even if you’re new to WordPerfect Office! Additional new features save time and effort with ease-of-use and formatting feature enhancements including: the PerfectExpert, with its new templates and helpful advice; enhanced Word Count capabilities; the new Migration Manager; enhanced Paste without Formatting feature; New ability to view and print documents from within a web browser; enhanced charting and reporting tools; the new Presentations Graphics X3 graphics module; and more. To help buyers get the most of their purchase, each version of WordPerfect Office X3 also includes Getting Started With WordPerfect Office X3, a two-hour CD of training videos. Trusted by millions. It’s the office suite that makes perfect sense.Amazon.com Product Description
WordPerfect Office X3 is everything you’d expect from an office suite — and more — for less. Enhanced compatibility ensures that you can work with people who use Microsoft Office or other office suites. Each application in the suite has been updated with stylish new buttons and toolbars to provide more familiar and easy-to-use environments. With lightning speed, the new WordPerfect Mail application will find information in the most cluttered inbox. Plus, groundbreaking new features and enhancements, such as PDF-import capability, make this the most enticing and innovative WordPerfect Office yet.
See the product tour
Work in a familiar, comfortable environment by customizing WordPerfect Office to resemble the software you’re used to — even Microsoft Office. See it in action. |
Search the Web and access online tutorials and resources right from inside WordPerfect X3. See it in action. |
Stay in touch using new WordPerfect Mail. With this full-featured email client you can check and send email — plus a whole lot more. See it in action. |
Use the built-in PDF capabilities of WordPerfect Office X3 to share your work easily with everyone. See it in action. |
Quattro Pro X3 provides great compatibility with Microsoft Excel. See it in action. |
Great Compatibility
WordPerfect Office continues to break down compatibility barriers for its users. These days, who has time to figure out which product works with which file format? You want to simply and easily open, edit, save, and send documents, spreadsheets, and slide shows. To that end, WordPerfect Office X3 provides improved support for Microsoft Office file formats. In addition, the suite’s built-in PDF publishing capabilities have been enhanced, making it easier than ever to exchange information.
Incredible Ease of Use
WordPerfect Office X3 provides exciting new features that are designed to reduce the need for software expertise. The user interface for each application has been refreshed, providing more intuitive, familiar environments. Context-sensitive toolbars make it easy to identify tools and features. You can copy HTML and paste clean, unformatted text. The unmatched Corel RealTime Preview lets you see how potential formatting changes will affect your work before you commit to them. To help new users find their footing, the Workspace Manager can simulate the keystrokes and menu items of other office suites, such as Microsoft Office. The unobtrusive PerfectExpert is a handy guide and consultant for virtually any project. Plus, two free hours of training videos by lynda.com are included on CD.
Standard Edition Applications
WordPerfect Office X3 Standard Edition includes the trusted power of WordPerfect X3 for word processing, Quattro Pro X3 for spreadsheets and charts, Presentations X3 for multimedia slide shows, WordPerfect Mail for communication, and Presentations Graphics X3 for creating and editing original drawings and bitmaps. In addition, the Pocket Oxford English Dictionary, Legal tools, and the WordPerfect OfficeReady template browser are included.
On top of all that, WordPerfect Office X3 includes 9,500 clipart images, 175 photos, and 900 TrueType fonts.
WordPerfect X3: WordPerfect X3 provides exceptional ease of use and complete formatting control for producing newsletters, articles, reports, proposals, books, and other documents. The popular Reveal Codes, Corel RealTime Preview, and Legal features help reduce the amount of time you spend on document formatting, freeing you to focus on creating content. WordPerfect X3 also provides enhanced compatibility with Microsoft Word, the new ability to import PDFs, and robust PDF publishing capabilities, ensuring that you can freely exchange information with colleagues and clients, regardless of the software they use.
Quattro Pro X3: Quattro Pro X3 is a powerful spreadsheet application that helps you organize, analyze, report, manage, and share important data and financial information. Improved compatibility with Microsoft Excel ensures that you can smoothly exchange information with Excel users. Quattro Pro X3 also includes outstanding tools for creating tables, financial forms, lists, databases, charts, reports, or any other type of data-oriented document. In addition, you can easily present your spreadsheet data in charts, and you can apply advanced rendering to your charts to give the information a professional, polished look.
Presentations X3: Presentations X3 includes all the tools you need to produce slide shows, project proposals, interactive reports and demonstrations, multimedia presentations, flyers, signs, banners, and more. Presentations X3 provides enhanced compatibility with Microsoft PowerPoint and enhanced PDF publishing capabilities. In addition, Show On The Go lets any PC user view your presentation — even those who don’t have Presentations installed on their computer.
WordPerfect Mail: With lightning speed, WordPerfect Mail finds information buried by years of inbox, contact, and calendar clutter. This new addition to the WordPerfect Office family is a full-featured, easy-to-use application that provides e-mail, calendar, and contact management. Without the complexity of Outlook, you can easily use WordPerfect Mail to connect to mail services from an Internet Service Provider (ISP).
WordPerfect Mail also provides innovative filing capabilities and outstanding spam protection to help you keep your inbox clean and tidy. In addition, WordPerfect Mail offers automatic features to manage mailing lists, distribution lists, and RSS (Really Simple Syndication) news feeds. Plus, you can feel secure knowing that they are avoiding viruses targeted at Outlook.
Presentations Graphics X3: For years, this easy-to-use graphics tool has been tightly integrated with WordPerfect Office. Now easier to access than ever before, you can choose Presentations Graphics X3 from the Start menu to create and edit original drawings and pictures. With support for many commonly used file formats, Presentations Graphics X3 ensures that you can reuse your graphics with other products.
Standard Edition Supporting Utilities
WordPerfect OfficeReady Template Browser: This template browser makes it easy to find the right template for any project. It provides thumbnail views of available templates that open with a single click.
WordPerfect Office Conversion Utility: The WordPerfect Office Conversion Utility makes it easy to convert batches of any document type that WordPerfect can open. For example, you can convert an entire folder structure of Microsoft Word documents to WordPerfect.
PerfectScript: PerfectScript was developed specifically for WordPerfect Office applications to help you create macros, recordings, and scripts.
QuickFinder: QuickFinder is a powerful utility that lets you find files by performing highly customizable searches.
Upgrade Information
In order to purchase the Corel WordPerfect Office X3 Standard Edition upgrade, you must be a licensed owner of one of the following products: WordPerfect Office 8 or higher, CorelDRAW Graphics Suite X3 or higher, Corel Paint Shop Pro X or higher, Corel Painter IX or higher, Corel Designer 12 or higher, Microsoft Office 97 or higher, Microsoft Works Suite 2000 or higher.
Buy from Amazon –> WordPerfect Office X3 Standard Edition Upgrade for PC
Property Manager Corporate Edition
June 6, 2010 by SmallBiz-Resources.com · 1 Comment
Buy from Amazon –> Property Manager Corporate Edition
