Small Biz Resources is a collection of articles from business veterans and experts discussing how to have a successful small business, educating entrepreneurs how to start, fund, run, grow and manage a small business and be a place where one can read expert advice and commentary from others who have a passion for business and a desire to help entrepreneurs to have a successful business.
Whether it is funding, operational issues, retaining quality staff or various other pain points which plague small business, our online magazine is here to educate and help make your business a success.
Below is just some of the people and their backgrounds who contribute to Small Biz Resources.
Founder & Publishing Editor
Joanna Jana Laznicka
Joanna is the founder and the publishing editor of Small Biz Resources.com. Joanna started her first company, which she still runs, in high school. Since then she has founded several other companies, which allowed her to develop a rich background in small business start-up, venture funding, branding, marketing, public relations, staffing and management. Her expertise in marketing and technology has helped her clients get acquired by Oracle, Force10, Cisco, Parker Hannifin and Juniper Networks.
Aaron Young has been the CEO of Laughlin Associates for almost 20 years. Under his direction, Laughlin has served more than 80,000 business owners across a wide range of industries. A strategic-thinking partner, Aaron knows what works and what does not. Clients consult Aaron for his expertise in eliminating the mistakes and maximizing the successes of their business. Aaron is an industry leader in complex areas such as corporate structuring, asset management and protection, growth strategies, partnership issues, corporate leadership and corporate compliance. A riveting and knowledgeable keynote and breakout speaker who speaks directly to the goals and challenges of entrepreneurs as only another business owner can, Aaron has addressed entrepreneurial and business audiences for major players in global trading and finance. He is in high demand for his expertise on asset-protection tax planning and is noted for his signature speech, Building Your Corporate Fortress. Over the years, he has spoken to more than 100,000 people on four continents.
President of a commercial real estate company worth $1.5 billion dollars and New York Times bestselling author, Alan Fox shares his powerful advice on careers, relationships and self-improvement in his award winning series PEOPLE TOOLS. Alan has degrees in accounting, law, education, and professional writing. He was employed as a Tax Supervisor for a national CPA firm, established his own law firm, and then founded his commercial real estate company in 1968. Alan has recently been featured on The Meredith Vieira and Steve Harvey shows. Discover more about Alan/PEOPLE TOOLS at www.peopletoolsbook.com
Alex Mitchell is a product manager for Webs, the digital services division of Vistaprint N.V. (Nasdaq: VPRT). In this role, Alex is responsible for building digital products that help small businesses establish their digital presence, attract new customers and look more professional online. Before joining Webs in 2013, Alex spent two years at JP Morgan Chase. There, he worked in the Consumer Bank Marketing Analytics group which was responsible for optimizing a $500M annual marketing budget. Specifically, Alex was responsible for analyzing the financial results of historical marketing campaigns and projecting future results for more than 20 distinct marketing initiatives in both offline and online channels. Alex graduated from the Business School at the University of Michigan, with a degree in Finance. He is currently pursuing his MBA at George Washington University, with a focus in entrepreneurship. He resides in Washington, D.C. and enjoys tennis, flag football and investing in his free time.
Alex Taylor is executive vice president for Cox Enterprises, a leading communications, media and automotive services company. He oversees Cox Enterprises’ long-term investment strategies, including the Cox Innovation Fund and True North Venture Partners. Cox Enterprises, a $17 billion company, has aggressive goals around carbon, waste and water. Cox has hundreds of thousands of SMB customers and suppliers across its businesses and recently released findings from the inaugural Cox Conserves Sustainability Survey. The survey examined sustainability trends/barriers faced by SMBs. To view the results, visit www.CoxConserves.com/Survey
Alfredo Ramos is the General Manager of Pagemodo, a suite of award-winning social media marketing tools on the Webs small business platform. He has extensive experience in digital marketing and strategy, specifically focused on small and micro businesses.
Amy Shanler has nearly 20 years of experience directing communications and public relations for multiple organizations and industries, including non-profit, retail, business, and healthcare. She is currently an associate professor of public relations and director of PRLab at Boston University, the nation’s oldest student-run PR agency, servicing 25 non-profit and commercial clients. Amy can be reached at email@example.com.
Anastacia Wilhite career experience has ranged from photography, distribution, heath care, and hospitality throughout her career, and has a passion for helping companies run more effectively. With more then 20 years of customer service experience, and she possesses a strong ability to carry many responsibilities. With a passion for helping people, and a strong desire to accomplish her goals, she has been successful in all her endeavors.
A marketing, communications and branding leader with proven success conceiving and implementing successful strategic branding, public/media relations, and measurable messaging/communications campaigns, Bruce Mendelsohn is currently CEO of The Hired Pen (www.the-hired-pen.com). He is a U.S. Army Veteran and an award winning social media pro. Follow him on Twitter @brm90.
Christopher Gravagna has more than 20 years of experience in the media and marketing industry. He is the Co-Founder and CMO of GoAccredited Business Solutions, which offers working capital and business loans to small to medium-sized businesses. With a culture focused on providing exceptional service and transparency to businesses in need, GoAccredited represents an excellent alternative to traditional bank loans and allows businesses to get the funding they need within a few short days. Christopher utilizes his diverse experience and background in marketing to bring uniqueness to the industry and allows GoAccredited to be a fresh hybrid of conventional financing.
Corey is an experienced entrepreneur with a passion for helping entrepreneurs and small businesses succeed. Prior to Frederick, Corey was Director of Dell for Entrepreneurs, where he led Dell’s efforts to discover startups building the next generation of data-driven business applications. At Frederick, Corey leads the charge to bring Frederick to thousands of small businesses worldwide.
Dan Tully is executive vice president of Conduit Systems, an IT management services firm headquartered in Lincoln, R.I. For over two decades, Conduit Systems has delivered complete and cost-effective information technology support and services that enable small and mid-sized companies to focus on doing what they do best – making their businesses thrive. Tully brings more than 20 years of computing experience to his customer base. Utilizing a consultative, business-savvy approach, he has assisted some of the area’s largest companies to address complex, technology-based issues. Dan can be reached at firstname.lastname@example.org.
David Zimmerman has been in the hardware/software industry for over 30 years, specifically in the data recovery software market for 18 years. During this period, he has been involved in the creation, marketing and support of the earlier drive recovery software products to enter the PC market and successfully marketed them both nationally and internationally. His company makes data recovery products for most of his competitors, as well as custom products for OEMs such as SanDisk, Corsair, Transcend and KrollOntrack. His experience in the market has made him uniquely familiar with the data recovery business. LC Technology International, Inc. (http://www.lc-tech.com) is a global leader in data recovery, file system utilities and data security technology. Clients include original equipment manufacturers, local, state and federal law enforcement agencies, corporate security specialists and IT consultants, among others. Available worldwide and published in more than 24 different languages, LC Technology products are available direct or through several major manufacturers of flash memory products. Founded in 1997, LC Technology is based in Clearwater, Florida.
Donna Leyens, MBA, CPC, is co-founder and President of Provendus Group, where she is fulfilling her passion to champion and support entrepreneurs. Her company provides the tools, strategy and support that business owners need to grow, profit, and control their own destiny. Learn more and sign up for weekly business tips at www.ProvendusGroup.com.
E.J. Dealy is CEO of The Company Corporation, which provides affordable incorporation services to entrepreneurs and small businesses nationwide. In addition to filing corporations and limited liability companies (LLCs), The Company Corporation offers a wide range of products and services, including license and permit assistance, corporate kits, business education books, certificates of good standing, and more. The Company Corporation does not provide legal, tax, or financial advice. Website URL: www.incorporate.com
Edwin Dearborn is first and foremost a marketing enthusiast. The Orange County Register referred to Edwin as a “Marketing Expert”. Edwin is also a veteran C-level executive, having been a CEO of a large non-profit organization in Orange County, CA for over 18 years. As a CEO, he was personally responsible for overseeing the planning and management of his 100 staff. During his tenure, Edwin proactively lead many events and volunteers which resulted in ten’s of millions of dollars in funds raised for charitable organizations and programs around the world. For more information visit edwindearborn.com
Elizabeth Dukes is co-author of Wide Open Workspace and co-founder of iOffice, one of the fastest growing facility management software providers and consulting companies in the country. iOffice technology works proactively to reduce and eliminate information roadblocks and daily problems that occur in facility management by integrating workplace management systems tailored to meet the unique office needs of more than 1,800 clients worldwide. Connect with Elizabeth at email@example.com, 713.526.1029.
Eran is the founder and CEO of Liv360 and Inclusive Design & Development, a product development consultancy. He has designed and invented over 100 products ranging from children’s toys to consumer electronics to healthcare products. He teaches business and product design at his alma mater, Pasadena Art Center College of Design.
Erika Kauffman is a Partner, General Manager & Executive Vice President at 5W Public Relations. With over 15 years' experience in marketing communications, budget development and resource planning, Erika is a proven executive and an industry thought leader. She has been the lead on award-winning consumer campaigns for several global brands, including Evian, Welch's, Campbell's, Plum Organics, All-Clad, Whole Foods, Medifast, Barnes & Noble, Microsoft and IAC's About.com & DailyBurn. With every initiative, she delivers best-in-class solutions creating the impact needed to grow clients' business. Erika frequently appears as a commentator in the media. She has been featured in the New York Times, CBS News, Access Hollywood, Crain's New York Business, Mashable, PR Week and the Huffington Post. Erika has received some of the industry's most esteemed honors. She has been the recipient of PR News "Top Women in PR" award, Crain's New York "Women in Business", NY Business Journal's "Women of Influence" award, WWD's "Beauty Biz" Award, The American Business Awards' "Silver Stevie," and The Holmes Report's "Sabre" award. An advocate for women's leadership in business, Erika is a member of The Association for Corporate Growth (ACG) NY Women of Leadership, Women in Communication and the Women's Center for Education and Career Advancement. She holds a bachelor's degree in economics from Seton Hall University's Stillman School of Business.
Erin Daruszka is a Director of Human Capital Consulting for TriNet based in San Leandro, CA. She has a BA in Communication from Slippery Rock University and a MA in Communication from Northern Illinois University. Erin has over 13 years of HR experience working with and for small businesses.
Everett is the director of storage and replication product management for Silver Peak. He brings over 15 years of experience in the data storage industry. Everett has held positions with companies across the storage industry including McDATA, Hitachi Data Systems, Nishan Systems and SANavigator. Everett works closely with Silver Peak storage partners to help build complete solutions for replication and remote data access. In his free time, Everett is an avid hockey fan and runs an independent record label that is credited with signing a contestant from the hit TV show “Rock Star: INXS.”
Greg Constantine is EVP Client Operations for SecureNet, a payments platform processing billions in transactions annually. In 2014 SecureNet launched Inventory Management, the first mobile and e-commerce framework integrating real-time inventory monitoring across all locations and channels. It was named Best in Biz Awards’ Best New Product and Best Technology at the Greater Austin Business Awards. Learn more at www.securenet.com
Howard Tarnoff, SVP of XOXO Innovation & Programs for Ceridian, is responsible for launching and overseeing the Award Winning Customer Success Program “XOXO” and other initiatives. With over 30 years of HCM experience, Howard is a highly sought after thought leader in the industry, especially for his insightful trend analysis. His deep domain expertise across multiple verticals, leadership experience and deep understanding of the HCM industry make him an invaluable asset to Ceridian.
Jeff leads the Spanning team not just in the ways you’d expect – such as developing strategy, budgeting, and recruiting – but also by enabling great people to do their best work. This means setting goals that inspire excellence while eliminating obstacles to success. Prior to being appointed CEO and president, Jeff was Spanning’s Chief Revenue Officer. Before that, he was the president of Manticore Technology, which he led through three successive years of revenue growth in the highly competitive marketing automation market. He was the founding CEO of Deepfile Corporation (became StoredIQ and sold to IBM in 2012), was VP of Market Development at Digby, and served as Vignette Corporation’s first VP of Marketing. He started his career with NCR Corporation and also held senior management positions at Compaq Computer Corporation. Away from work, he is a connoisseur of New Orleans jazz and loves cooking with his wife - it’s the perfect blend of planning, creativity, and gadgetry for a technology entrepreneur and CEO. Jeff holds a BA in management science from the University of California at San Diego. He has also served as an adjunct professor of entrepreneurship in the Graduate School of Business at the University of Texas. In spite of this formidable career, it’s hard to get Jeff to toot his own horn - even though he’s a skilled trumpet player in addition to our president and CEO.
John Mullins is an Associate Professor of Management Practice in Entrepreneurship and Marketing at the London Business School. He earned his MBA at the Stanford Graduate School of Business and his Ph.D. at the University of Minnesota. An award-winning teacher and scholar, John brings to his teaching and research 20 years of executive experience in high-growth retailing firms including two ventures he founded and one he took public. Since becoming a business school professor in 1992, John has published four books, numerous cases and more than 40 articles in a variety of outlets, including Harvard Business Review, the MIT Sloan Management Review, and The Wall Street Journal. His research has won national and international awards from the Marketing Science Institute, the American Marketing Association, and the Richard D. Irwin Foundation. He is a frequent speaker to audiences in entrepreneurship and venture capital. John's trade book, The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan (3e, London: Prentice-Hall/FT 2010), is the definitive work on the assessment and shaping of market opportunities. His newest book, the critically acclaimed Getting to Plan B: Breaking Through to a Better Business Model (Boston: Harvard Business Press 2009), co-authored with Randy Komisar, a partner at the esteemed venture capital firm Kleiner Perkins Caufield & Byers in California, was named to "Best Books of 2009" lists by BusinessWeek and INC Magazine. John has consulted with and done executive education on five continents for a variety of organizations both large and small, including Endeavor, Kenya Airways, Merck-Serono, Time Warner Communications, the European and African Venture Capital Associations, Pumpkin Ltd., the Young Presidents Organization, and the International Finance Corporation of The World Bank, among numerous others. He has served on the boards of fast-growing entrepreneurial companies in the United States, United Kingdom, Europe, and Asia.
John Runne is a seasoned business adviser with over thirty years of experience in advising Fortune 1000 companies and their CEOs on strategy and corporate planning. Mr. Runne’s experience includes engagements with a host of leading public and private companies where he served multiple times as Chairman of Strategic Advisory Councils and boards devising and driving corporate strategic objectives. Mr. Runne has also advised and been actively involved in events leading to acquisitions and sales of companies. He has guided multi-billion organizations on their respective marketing, packaging and positioning of brand products. Mr. Runne has provided strategic counsel at the CEO and board level for both public and private companies through the M&A process, required restructuring activities and hostile takeover events. Mr. Runne’s deep experience in corporate consulting at the CEO, executive and board level has provided the foundation for establishing significantly effective and unique team building events. These events are structured for actual team interaction in the creation of a unified group outcome. As an advisor to CEOs of companies of varying size, Mr. Runne has established a role he calls “Corporate Priest.” The Corporate Priest enables a CEO to embark on a free flow of confidential conversation that, at the time, might not be ready for discussions with the board or executive team members. Mr. Runne examines thoughts and plans with a level of experience and understanding that imparts valuable feedback and advice. http://www.bzadvice.com
John Tschohl, an international service strategist and speaker, is founder and president of the Service Quality Institute in Minneapolis,Minnesota. Described by Time and Entrepreneur, and USA Today magazines as a customer service guru, he has written several books on customer service. The Service Quality Institute (http://www.customer-service.com) has developed more than 26 customer service training programs that have been distributed and presented throughout the world. John’s bi-monthly strategic newsletter is available online at no charge. He can also be reached on Facebook, LinkedIn and Twitter.
Jonathan Barsade is founder and CEO of Exactor, Inc., a leading developer of end-to-end solutions for secure sales tax record keeping and compliance. He can be reached at jbarsade@'exactor.com or online at Exactor.com.
Karen E. Carlson is an Emmy Award winning journalist and President at Carlson Public Relations. (http://carlsonpr.com) She has worked on public relations campaigns that range from attracting tourists back to New Orleans after Hurricane Katrina to companies involved in federal lawsuits to organizing red carpet charity events in Beverly Hills. Carlson PR is a division of Pet Bird Entertainment, LLC.
Kathy Miller, Total Event Resources owner and president
Over the past 18 years, Kelly has successfully coached business leaders and people from all walks of life to reach their highest potential. With a Master’s in counseling, professional coach and mediation certifications, and 20 years of Human Resources experience, she has successfully helped others define their dreams and create pathways to success. She is the creator and owner of 1 Smart Life, LLC a new style of personal coaching with a team of experts in all of life’s challenging areas. And creator of 1 Smart Career, with a focus on the special needs of Executives and leadership development.
Kevin Dinino is President of KCD PR, an award-winning public relations and marketing agency based in San Diego, California that delivers communications and digital marketing strategies to the financial and professional services industries. Mr. Dinino has over 14 years of experience managing communications and marketing campaigns and held senior positions at LPL Financial and TD Ameritrade prior to founding KCD PR in 2009. He is a sought after speaker on digital marketing best practices and is frequently sourced for commentary by publications such as The Wall Street Journal, SmartMoney, the San Diego Union Tribune and InvestmentNews.
As a Great Game of Business practitioner coach, Kevin helps companies implement open-book management and achieve financial success. Inducted into the University of Illinois-Chicago Entrepreneurial Hall of Fame in 2012, Kevin finds inspiration from his employees who continue to exceed expectations with the power and knowledge they are given to make a difference. Kevin’s business success and engaging message make him a highly sought after coach and speaker.
Author, Speaker, TV Talk Show Host and world traveler, Lauri Flaquer has extensive entrepreneurial and media experience. As Founder of Saltar Solutions, she guides her clientele of international business owners to excel as entrepreneurs. Formally in TV production at NBC, CNBC and Bloomberg LP, Lauri produces/ hosts Focus Forward, a show dedicated to helping entrepreneurs SOAR! Lauri@SuccessWithSaltar.com
Larry is an experienced general manager with an outstanding track record in growing businesses and developing high-performance teams. As Co-Founder of RHUB Communications, he is responsible for Operations, Finance and Sales. Prior to co-founding RHUB, his executive management experience was honed as founder and CEO of two other start-ups, eB2X and Semantic Sciences. At eB2X he conceived the product, recruited the team, secured the funding and lead the company to fielding two next generation supply chain products. At Semantic Sciences, he repositioned an acquired technology in a new market. Larry took a business development role at ILOG and grew it into a division where he as division manager and international sales manager.
Linda Fisher Thornton is CEO of Leading in Context LLC and one of the 2013 Top 100 Thought Leaders in Trustworthy Business Behavior. She also teaches as Adjunct Assistant Professor of Leadership for the University of Richmond School of Professional and Continuing Studies. Her new book is 7 Lenses: Learning the Principles and Practices of Ethical Leadership LeadinginContext.com, Linda@LeadinginContext.com, @leadingincontxt
Liora Farkovitz is an independent Content Strategist who writes, narrates, publishes and promotes on behalf of professionals and subject matter experts. With more than 20 years experience as an entrepreneur she often writes on the topics of small business and product development strategy. Ms. Farkovitz lives and works in Brooklyn, New York with her husband, Artist and Master Goldsmith, Louis Farkovitz.
Lisa Conquergood has more than 17 years of business experience, including senior management positions at Eddie Bauer and Expedia, and startups Bevvy and Picnik. When Picnik was bought by Google, Lisa was brought on to share her deep knowledge of shaping a brand around consumer interest. As CMO of PicMonkey, Lisa keeps the startup running successfully, which has over 25 million monthly users from all around the world and recently secured a $41 million investment from Spectrum Equity.
Louis Flory is the President of Effex Management Solutions, a large volume contingent workforce management solutions provider. Louis has been in the staffing and management industry for 16 years and in his spare time enjoys golf and playing sports with his two children in Houston, TX.
Marc Solomon is a partner with Weiss Serota Helfman Cole & Bierman. He provides counsel to clients regarding the structure and execution of business transactions including exit and succession planning. Mr. Solomon previously owned a business which was sold to a publicly traded company.
Mario Conde, a certified public accountant and founding partner of CondeBoyce, LLP, one of the leading full-service public accounting firms in Long Island, specializes in tax planning, preparation and consulting for small to medium sized privately held businesses, and performing due diligence services on business acquisitions. www.condeboyce.com
Mark Satterfield is the founder and CEO of Gentle Rain Marketing, Inc and author of THE ONE WEEK MARKETING PLAN (BenBella Books; August 2014). He specializes in working with consultants, advisers, and small businesses on how to get consistent streams of new business. Since 1992, he has helped clients in financial services, insurance, health care, consulting, real estate, advertising, training, recruiting, and more than 75 niche industries grow their businesses without cold calling or hard selling. Visit www.gentlerainmarketing.com
Michael is the Founder and CEO of Profound Cloud, an award-winning IT consulting firm that helps businesses save time and money using innovative technologies and a member of the Brother Small Business Advisory Panel. Michael’s forward-thinking approach to technology recently earned his company a spot on CRN’s Next-Gen 250 list of solution providers that are on the cutting edge of technology and business model shifts.
Mykel Nahorniak is the co-founder and CEO of Localist, the industry’s only provider of an interactive online calendaring platform for the marketing professional. Myke is responsible for the evolution and overall strategy for the company and the Localist platform. In addition, he heads the development team in conceptualizing new features, leading creative development of site design, usability and overall branding. His past experience includes serving as Chief Creative Officer at Betanews, Inc., managing IT projects at The Baltimore Sun and leading web development teams at media companies, non-profits and PR firms. Myke is currently a mentor at Betamore, a Baltimore incubator.
Nikole Haiar is responsible for the marketing, strategy and execution for Hostway's. retail and white-labeled cloud applications, which includes websites, email, online marketing, SEO, business productivity and web security tools. She has over a decade of experience in technology-focused B2B marketing
Raad Mobrem is the CEO and cofounder of Lettuce, inventory management software designed for small to medium inventory-based businesses. Lettuce consolidates the entire order, processing, accounting, inventory, forecasting, fulfillment and shipping process into a single click. Say hi @raadmobrem
Raj Sheth is the co-founder of Recruiterbox, an online recruitment software and applicant tracking system designed especially for growing companies. Prior to Recruiterbox, he founded two other web startups -- a classifieds portal and an ecommerce site. He is a graduate of Babson College and spent the first three years of his career as a financial analyst with EMC Corporation in Boston. Visit his website at recruiterbox.com.
Richard L. Weinberger, PhD, CPA, has over 30 years' experience as a financial and management consultant for small businesses. An esteemed thought leader and speaker, he is CEO of the Association of Accredited Small Business Consultants. His new book, Propel Your Small Business to Success: Accelerated Actions to Maximize Profit, gives small business owners a step-by-step method for reviewing and analyzing every aspect of their company in order to increase profitability. Learn more at www.aampapproach.com.
Richard Walters currently serves as Senior Vice President of Security Products at Intermedia.net, Inc. He has spent 20 plus years in IT, of which, over 15 years in C-level positions focused on information security. Richard has in-depth knowledge of operating system and database security, intrusion detection systems, identity and access management, and cloud and mobile security.
Rickard Hansson is the founder and chief executive officer of Incentive, a socially powered enterprise collaboration platform designed specifically for mid-market organizations and enterprise teams. With more than 15 years of experience in the IT industry, Rickard is a serial entrepreneur and self-taught programmer who created Incentive in 2008 based on his belief that internal workplace communication should be a social and collaborative experience. Prior to founding Incentive, Rickard started Mindroute Software in 2002, where he developed Lemoon, a user-friendly content management system (CMS). Within three years, Mindroute became the second largest CMS firm in Sweden, boasting 100 to 150 new clients per year.
Robert Mander is the founder of Govlish®, an innovative, groundbreaking service to help a diverse U.S. citizenry decipher the language of government. Mr. Mander is president and CEO of Ryan & Co., Inc. A seasoned entrepreneur, he began his career in government as a combined technical writer/business analyst in 2003 at the Law Library of Congress, a venerable Federal institution founded on Thomas Jefferson’s library of legal resources that now houses the world’s largest collection of world law and legal documents. In 2006, Mr. Mander resumed his business career, now entirely government-focused, and has worked with more than 25 Federal, State, and local agencies as a technical writer. In 2011, he began systematically aggregating government acronyms, abbreviations, and terms and founded the Govlish program, which has grown into a unique resource library of more than 66,000 entries and is expected to grow to about 80,000. In addition, the Govlish database is designed to serve as a platform for building lively communities in which users exchange valuable information and leverage their numbers to interact effectively with government. He can be reached at AlphaSoup@govlish.com
Rochelle Sanchirico is the head of marketing and analytics for Webs, the digital services business of Vistaprint (Nasdaq: CMPR). She leads the marketing strategy and execution for both Webs and Pagemodo, ranging from branding to search engine marketing to email marketing and promotions. She also oversees the analytics team, which strives to provide data-based insights and recommendations to the business.
A digital marketing veteran with more than 12 years of experience, she has held marketing and strategy leadership positions in the media, education, and publishing industries. Rochelle has an extensive speaking experience, especially regarding search engine optimization (SEO), social media, and integrated marketing practices.
It’s no surprise that Roderick developed an interest in design at an early age , having grown up in a family of creative people. “I can’t tell you how many times I redecorated my room as a child. It wasn’t until much later that I realized what the career options were.” After studying design in Southern California he opened his own design firm in 2000. He accepts a wide range of projects from offices to residential homes, which he decorates in a style he describes as “Casually Sophisticated” Sophisticated in a purely Southern California way. REEDesign decorates from traditional to contemporary. His styles could include English antiques residing artfully among bamboo and tikis. REEDesign is “The Elegantly Ordered but Casual Lifestyle.” And what would his dream project be? “Building a house from scratch with my own hands, making ideas come to life has always appealed to me.” Rod lives in Laguna Beach California with his wife Kathy and two sons. You can contact Rod to help you stage or decorate your home by visiting his website www.reedesigninteriors.com
Ron Burgett is Executive Vice President of Franchise Development at Value Place. Headquartered in Wichita, Kansas, Value Place is the nation’s largest economy extended-stay hotel brand with more than 180 hotels located in 32 states. The company owns 74 of the properties and provides management services for both company- and franchise-owned locations. Value Place offers guests an affordable, clean, safe, and simple lodging option.
Ron Flavin is a business growth strategist, author, speaker, expert in getting business grants—he helps entrepreneurs and organizations to get funding. He is a creative, fully bilingual (English/Spanish) grants specialist with a proven track record (raised over $100 million over 15 years) of developing and writing successfully-funded competitive grant proposals and cooperative agreements for businesses, non-profit organizations, governmental agencies and educational institutions in the United States and abroad. For more information, please see http://www.rflavin.com or follow him on Twitter @rflavin.
Russ currently serves as the senior director of SMB within the U.S. Small and Medium Business & Distribution (SMS&D) organization at Microsoft. He is an expert in the area of small business technology including the cloud, modernization and emerging technology trends.
Scott Resnick is the owner of Today’s Telecommunications Industries, LLC, one of the largest NEC dealers in the U.S. As a unified communications expert, TTI has worked with some of the largest and most influential companies in the Houston area. In his off time Scott enjoys catching a baseball game and traveling with his family.
Simon Wieczner is the president and CEO of Snowbound Software, an industry leader in document viewing and conversion technology. www.snowbound.com
Steve Apfelberg joined TriNet in November 2012 as the Vice President of Marketing. He oversees public and analyst relations, as well as all field, corporate, product and customer marketing functions. Steve brings more than 20 years of experience to TriNet. Previously, he was the Chief Marketing Officer at Skire (acquired by Oracle in 2012), a leading provider of project management software for capital construction, real estate and facilities. Prior to Skire, Steve was the Vice President of Marketing at Yammer (acquired by Microsoft in 2012), a pioneer and leader in enterprise social networking solutions. He played significant roles in building the enterprise social networking category, creating awareness for the company and in evangelizing its value proposition through the media and at events around the world. Earlier, Steve was the Senior Vice President of Marketing and Business Development at CallidusCloud, a publicly traded provider of cloud-based sales, marketing, learning and hiring solutions. He also held senior roles in marketing and finance at Siebel, Remedy and Oracle. Steve received a Bachelor of Arts degree in Economics from Stanford University. He currently serves on the Advisory Board at CaptureToCloud and served on the Advisory Board at Eventbrite from April 2009 to July 2010.
As vice president of product management & marketing, Subo Guha is responsible for defining Unitrends’ product strategy, roadmaps and approach to market enablement. For the past 20 years, he has served in a variety of executive roles in the areas of cloud, automation, virtualization, systems management and server technologies at leading companies including CA Technologies, Dell, NCR and Egenera Inc. Prior to Unitrends, Subo was vice president of cloud solutions at CA Technologies, where he was responsible for CA’s cloud and virtualization strategy, products and solutions. He was instrumental in driving CA to a No. 1 rank in cloud systems management and new acquisitions in capacity planning. Previously, Subo was a senior vice president at Egenera, a data center automation company, where he drove all industry partnerships and ecosystem development. Prior to Egenera, Subo was an executive at Dell for 10 years. Serving as the executive director of software product management and marketing, Subo was responsible for the company’s systems management and virtualization strategy and was tasked with reinventing Dell’s software marketing organization. Subo was also responsible for driving product sales and spearheading the division’s OEM and partner model. He was also part of the original team that grew Dell’s server market share to No. 1 in the U.S. Subo has a Ph.D in Business Administration from the University of South Carolina’s Darla Moore School of Business. He holds a Master’s and Bachelor’s degree in Engineering and received his Bachelor’s from the Indian Institute of Technology. He has over 16 major publications in MIS journals, including a book chapter, and is a frequent speaker at industry events in the areas of systems management and virtualization.
Tukan is the co-founder of LeadSift, a platform to identify actionable business opportunities from social media. At LeadSift, he is the hacker, hustler and the dreamer where he is working with his team to make social sales a reality. Outside of work, he likes to watch cricket, soccer and Jon Stewart! Connect with him on Twitter @tdas
Uwe is the CEO of invoiceberry.com, an online invoicing software for small businesses and freelancers. His experience in the online business world ranges from AdTech to FinTech and online game publishing. When he’s not busy running his company he enjoys everything tech as well as travelling in Asia and Europe.